Jason S. Helton

Architype presents1515 Broadway LED Display Project Overview
Positioned in the heart of Time Square’s bowtie, One Astor Plaza has long been an icon of Midtown Manhattan. The tall skyscraper, located at 1515 Broadway, is currently the......
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Director, North American Product, SNA LLC


Jason has a bachelor’s degree in Chemical and Biomedical Engineering from the University of Texas and received his MBA from Texas A&M University – Commerce. He has worked in the LED display and lighting industry for eleven years with Mark IV, Philips, and Sansi. Jason has overseen more than 100 customer projects, including LED spectaculars such as 1515 Broadway in Times Square, EpiCentre display projects, HAPO S|ThruMedia displays, NERCC S|ThruMedia project, Gulf Stream Casino, The Jacob Javits Center, The New York Port Authority, Westlake, Brookfield Place, Turlock, Westminster Mall, and others.


Jason has also worked for Philips on the LED lighting business development team and was a certified LED lighting professional. Jason helped to sell and manage large LED lighting customer rollout projects. Jason worked with the LED retrofit lamp and refrigeration product lines, which had a variety of different customer applications.


Jason is currently a member of Society for Environmental Graphic Design (SEGD) and Illuminating Engineering Society of North America (IESNA). Jason has worked with various designers and architects to custom-engineer solutions that provide a unique customer experience by integrating LED displays into building façades. Each project is uniquely challenging, and working to develop a specific design for each application is important to help improve the aesthetics and overall customer experience.

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